I am excited to reveal my newest start-up to the world today. This may just be my most brilliant innovation to date. But first, allow me to issue a brief disclaimer: game-changing, revolutionary ideas, are often shocking. People tend to reject these ideas out of fear. Just ask Galileo, Aristotle, Jesus and Jeff Bezos.
This announcement is perhaps not a history-altering moment. Instead, think of it as a realization of monetizing a previously underutilized asset. You know, one of those ideas that is so obvious you wish you had a time machine laying around. (Oh, and don’t bother trying to copy it, it’s patented.) Without further ado, I would like to introduce you to Air-BayBay. Think Airbnb, but for babies; Zipcar, but with humans.
How many times have you heard a couple with a newborn infant complain about lack of free time due to “the baby”? Taking that one step further, (think!) how many of these parents financially benefit from these bundles of joy? On the other side of the equation, doesn’t it seem that there is an inordinate number of baby-less couples and individuals who express a burning desire to hold cooing babies in their arms?
As you may have guessed, the answers to these questions, in order, are: always, never and yes. This always, never, yes framework (or as I like to call it–ANY) is where opportunity lives.
Air-BayBay is still in stealth mode, so I am not going to give away too many of the juicy details, but I will provide you with a peek behind the curtain. Imagine this:
Tired, opportunistic parents post photos of their children along with a suggested per-hour price (we might also experiment with a subscription model). Baby-hungry couples, singles, and wannabe teen moms will then visit the site and browse the potential ‘babetunities,’ as I’ve started calling it around the office. Before any money or babies change hands, we will put the borrowers through a rigorous, one-time, 30 minute phone interview to screen for potential threats. Similarly, the babies must be vetted thoroughly for cuteness and amicability with strangers. Once selected, the children can then be outfitted with GPS location-monitoring devices. These convenient devices are similar to those issued to criminals under house-arrest, except that ours also track the vitals of the child. Parents need not worry–we’ve got your child covered.
There is oh so much more to come as we mature, but I wanted to give the readers of CachedTech, a blog I highly respect, a front row seat to the future.
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